Message
Kennicott is a leading importer and distributor of fresh flowers, plants, and floral design supplies. Our mission is to deliver top-quality floral products to neighborhood florists, event designers, and mass retailers across the country. With 14 local wholesale flower markets spanning the Midwest, Southeast, and East Coast, we have deep roots in the Chicago area and have been serving our customers since 1881.
Brand Platform
Tagline
Connecting People and Flowers
Vision Statement
To spread the beauty and joy of flowers to every corner of the world.
Mission Statement
We help our customers make moments, spaces, and occasions more meaningful and inspiring with the language of flowers. We’re committed to growing our traditions of sourcing the very best flowers and high-quality supplies with a relentless focus on customer-forward solutions that provide effortless access to the world of flowers
Core Values
Steadfast
Passionate
Established
Industry Leaders
Improper Logo
Usage
All efforts should be taken to
present our logo clearly, avoiding the
common improper uses shown here.
This logo can be used on your marketing collateral specific to your location, etc.
BRAND TYPEFACES & SYSTEM FONTS
Our brand typefaces are IvyPresto Display and Sweet Sans Pro. When combined, these typefaces strike a contrasting balance of narrow and wide proportions. These typefaces should be used for all collateral and communications whenever possible.
Everyday Alternative Fonts
When IvyPresto Display is not available, please use Google Font, Playfair or system default Times. When Sweet Sans Pro is not available, please use Google Font Questrial or system default Arial.
When to Use IvyPresto Display
IvyPresto Display is a display serif font and it is used for headlines. The standard font styles and their corresponding variation styles (italics only) should be your primary choice. IvyPresto is an Adobe Font.
When to Use Sweet Sans Pro
Sweet Sans Pro is a sans serif font and it is used for sub-headlines and body copy. The standar font styles and their corresponding variation styles (light, regular, medium, bold, italics) should be your primary choice. Sweet Sans Pro is an Adobe Font.
BRAND STATIONARY
When to Use IvyPresto Display
IvyPresto Display is a display serif font and it is used for headlines. The standard font styles and their corresponding variation styles (italics only) should be your primary choice. IvyPresto is an Adobe Font.
When to Use Sweet Sans Pro
Sweet Sans Pro is a sans serif font and it is used for sub-headlines and body copy. The standar font styles and their corresponding variation styles (light, regular, medium, bold, italics) should be your primary choice. Sweet Sans Pro is an Adobe Font.
Acceptable Background
H1 Style
H2 Style
H3 Style
H4 Style
H5 Style
H6 Style
Inline paragraph/body copy (14 px)