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Blog
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Floral therapy is an ancient practice, grounded in the belief that flowers do more than just please the eye. They have a profound abil....
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Photo: @passionflowersue (Instagram)
We're fascinated with height. There are skyscrapers, sky diving, and the stiletto heel.
Floral des....
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Every year, in mid-January, florists begin performing small, ritualistic mental exercises. Remembering to breathe, imagining th....
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The unsung hero of any floral arrangement, greenery can make or break your designs. From bouquets to arrangements, wreaths to installa....
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Whether you're looking to enhance the natural color of your blooms or have a customer with a unique color palette, floral spray paint ....
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Whether you hate it or love it, there's no denying that social media has changed the dynamic of the business-consumer relationship. Wh....
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Dried flowers are making a statement this season, and we're loving it! Perfect for every occasion, these design staples add a beautifu....
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As much as floral designers apply skill and artistry to the colors and textures of their arrangements, an equal measure of cunning and....
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With the many stylistic decisions designers face when creating bouquets comes an equally important choice: the mechanics of how they'r....
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